Chief Executive Officer

Chief Executive Officer - NAFAS
Location: London (hybrid - 3 days per week at office in the City)
Salary: circa £65,000
Contract: permanent, full-time

Are you ready to lead one of the UK's most cherished floral communities into a bold, new era?

The National Association of Flower Arrangement Societies (NAFAS) is a membership organisation and charity that has been enriching lives with flowers since 1959. With 30,000 members in 21 Areas, we unite amateur and professional florists, demonstrators, judges and teachers under one blooming banner. From gold-medal exhibits at Chelsea to county flower festivals, our mission, "Sharing the creative use of flowers through education, to bring joy and inspiration to all", is at the heart of everything we do.

As our next CEO, you will:

• Strategic Leadership: Shape and deliver a strategy that will define the future of NAFAS.
• Governance & Finance: Provide strategic oversight of governance frameworks and financial operations, ensuring compliance, sound budgeting and transparent reporting.
• Operational Excellence: Strengthen organisational capacity through targeted recruitment and by further refining process to enhance efficiency and reduce reliance on manual effort.
• Membership & Education: Develop and roll out membership growth initiatives and a broad range of educational offerings to engage and inspire participants of all ages.
• Communications & Partnerships: Elevate communications strategies and cultivate strategic alliances to expand reach, bolster reputation and drive collaborative opportunities.

Who you are

• A seasoned senior leader, ideally CEO level, ideally in a membership organisation.
• Skilled in strategic planning, governance and P&L ownership.
• A confident boardroom presenter with the gravitas to inspire trustees, staff and volunteers alike.
• A hands-on, approachable team-player who balances respect for cherished traditions with appetite for innovation.
• (Desirable) A passion for flowers or creative arts, and digital marketing savvy.

Why NAFAS?

• Lead a specialist organisation with a £3.5 million reserve and a history of galvanising floral creativity.
• Work alongside a dedicated HQ team and hundreds of committed volunteers.
• Enjoy a competitive salary, hybrid working and the excitement of national flower shows.
• Make your mark by ensuring our legacy flourishes for generations to come.

If you would like to receive an Information Pack for this role with details on how to apply, please send an expression of interest and (optional but appreciated) a CV or professional profile in confidence to our consultant, Jenny Hills at . For an informal and confidential conversation about this position, please contact Jenny at the above address with suitable times to speak.

Closing date for applications: 9am, Monday 1st September 2025

As leading charity recruitment specialists and a certified B Corp, Harris Hill is committed to high and ever-improving standards of equitable and inclusive recruitment. We actively welcome applications from all sections of the community regardless of age, disability, gender, race, religion, sexuality and other protected characteristics.