Marketing Manager

Marketing Manager
London (Hybrid Working)

The Company

Our client is the leading trade organisation, championing its members with expert guidance, professional development, and strategic insight, enabling them to navigate change and pursue growth.

They are now looking for a Marketing Manager to join them on a full-time, permanent basis, with some flexibility for hybrid working and occasional UK travel.

The Benefits

- Salary circa £50k based on experience
- Contributory pension (matched up to 6%)
- 25 days' holiday plus Bank Holidays
- Flexible working
- Exceptional training and development opportunities
- Bupa Health and Dental cover

This is a fantastic opportunity for a talented and creative marketing professional with B2B and campaign planning experience to join a reputable and well-connected organisation.

You'll have the chance to take the reins of an award-winning marketing function, unleashing your creativity, shaping strategy, and driving campaigns that will elevate our client's brand across the industry.

What's more, you will discover an environment focused on innovation and personal growth, where there are real prospects for career progression into a leadership role and ample training and development opportunities.

The Role

As a Marketing Manager, you'll be delivering outstanding marketing services across four key pillars of our client's work.

Specifically, you'll be driving their business community through events, publications, networking and visibility, and supporting digitisation by promoting their data pool to manufacturers and wholesalers.

You'll promote their training programmes and delivering, whilst also becoming involved in sharing and disseminating industry insights. This will involve surveys across the industry, and creating and sharing topical content.

Involving yourself in every aspect of marketing, you'll be the heart and soul of our client's activities, creating plans and campaigns, running analytics to help them do better and using Salesforce CRM to build their marketing platform.

On top of this, you will:

- Develop content for multiple platforms
- Write and create video and graphics
- Liaise with the press
- Support the organisation's online presence
- Assist with lead generation activities
- Co-ordinate and promote an events programme
- Attend trade shows, exhibitions and conferences

About You

To be considered as a Marketing Manager, you will need:

- Experience in a busy marketing team, ideally within a B2B or service-led environment
- Excellent digital marketing skills including an understanding of Google analytics, and /or other analytics tools, and SEO
- Content development experience and strong copywriting skills
- Knowledge of LinkedIn and social platforms
- Experience in campaign planning, e-marketing, analytics, and lead generation
- Knowledge of CMS platforms (especially WordPress)
- An understanding of the principles of CRM and e-marketing
- Editing and proofreading skills

Other organisations may call this role Marketing and Communications Manager, Marketing Campaign Manager, Digital Marketing Manager, or Marketing Lead.

Webrecruit and our clients are equal opportunities employers, value diversity and are strongly committed to providing equal employment opportunities for all employees and all applicants for employment. Equal opportunities are the only acceptable way to conduct business, and we believe that the more inclusive our environments are, the better our work will be.

So, if you're ready to take ownership at the heart of a fast-evolving industry as a Marketing Manager, apply via the button shown. This vacancy is being advertised by Webrecruit. The services advertised by Webrecruit are those of an Employment Agency.