Marketing Manager

Marketing Manager
Hybrid ( 2 days in London office)
£55-60k
Maternity cover ( 12 month FTC)

The role
Four Squared Recruitment is seeking a Marketing Specialist for a one-year maternity cover to join a vibrant and fast-paced team. This role presents a fantastic opportunity to support ambitious marketing objectives by utilising a broad range of marketing strategies to engage a diverse membership within the financial services sector. A significant aspect of the role will involve promoting events and training programmes to meet commercial goals.
We are looking for a creative marketing professional who has a true strategic mindset, who can immerse themselves into a new and exciting sector.

Key Responsibilities

• Work collaboratively with internal teams to plan and manage marketing campaigns for various commercial activities.
• Implement marketing initiatives across multiple platforms, including websites, blogs, videos, emails (with audience segmentation), social media, and on-site event promotions.
• Develop, edit, and manage compelling marketing content that adheres to brand guidelines, accessibility standards, and SEO best practices.
• Design and implement comprehensive marketing strategies to effectively target audiences, ensuring timely delivery and minimising message fatigue.
• Manage the commercial sections of the website, ensuring events and training courses are presented in an engaging and informative manner, including updates on details, speakers, and agendas.
• Work with the design team to produce attractive, on-brand marketing materials.
• Track, measure, and optimise campaign performance, providing detailed reports and insights for continuous improvement.

Skills and Competencies

• Strong written and verbal communication skills.
• Excellent interpersonal skills for managing stakeholder relationships.
• Highly organised, capable of balancing multiple tasks in a dynamic environment.
• Innovative thinker with a proactive attitude towards identifying and leveraging opportunities.
• Meticulous attention to detail, maintaining high standards in all work.
• Energetic and driven, with a solutions-focused approach to challenges.

This role offers a unique opportunity for a marketing specialist to make a meaningful contribution while gaining valuable experience in a challenging and rewarding setting.